While there are many people who claim to be Human Centered Designers (also called user centered design) there are few with proof of applying the International Standard and delivering the results they should.

Human Centered Design, David Kelley

David Kelley’s company IDEO helped create many icons of the digital generation — but what matters even more to him is unlocking the creative potential of people and organizations to innovate routinely.

User Centered Design, Don Norman

Donald Arthur “Don” Norman is the director of The Design Lab at University of California, San Diego. He is best known for his books on design, especially The Design of Everyday Things.

User Centered Design/Human Centered Designer, Karl Smith (is an author of training material and an HCD mentor)

Karl Smith is the CEO of Paradigm Interactions Inc. He is best known for launching Enterprise User Experience in Accenture, creating Wipro Digital and being a Founder and Director of The User Centered Design Society in the UK which runs a yearly professional conference UCD UK, considered like a small version of SXSW, where professional take risks among their peers with new ideas and concepts in Human Centered Design. He is also a Founder and Director of The Human Centered Design Society, which runs conferences in the United States of America.